Power Play: Sport, the media and popular culture

Type
Book
ISBN 10
0582369398 
ISBN 13
9780582369399 
Category
Media  [ Browse Items ]
Publication Year
2000 
Publisher
Pages
256 
Description
Examines the link between three key obsessions of the 20th century, the media, sport and popular culture as the author explores a wide range of sports, as well as, other important side issues including nationalism, gender, race political economy and consumption. Topics covered include; the history of media in sport; television, sport and sponsorship; why sport matters to television; sports pages, journals & literature; fans and the audience; and sport in the 'New Media Age'. For those interested in media and sport. - from Amzon 
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