Media and Culture: An Introduction to Mass Communication

Type
Book
ISBN 10
0312485468 
ISBN 13
9780312485467 
Category
Unknown  [ Browse Items ]
Edition
Seventh Edition 
Publication Year
2009 
Publisher
Pages
640 
Abstract
 
Description
The #1 introduction to mass communication, Media & Culture goes beyond the basic facts and presents students with a critical and cultural perspective on the media. A unique five-step process encourages media literacy and focuses on the reciprocal relationship between the mass media and our shared culture, helping students to become active participants in the media. The current examples, compelling storytelling, and cutting-edge new design also help to keep students engaged. Now, this groundbreaking new edition has been revised from top to bottom making it a better learning tool than ever before. - from Amzon 
Biblio Notes
 
Number of Copies

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